Earth Hour is tomorrow. Just switch your lights off and make a stand against climate change.
This simple action is the motto for the WWF campaign that is celebrated every year since 2007. However, behind this brave and collective engagement, what is our personal commitment with regard to climate change?
Are we participating to another viral movement to be cool or are we really engaged in changing our habits? Do we realize that our collective responsibility is engaged?
We are often pointing at industrials and major corporations with an accusing finger, but what about us, as consumers? We not only enjoy the miracle of nanotechnology, computer performance, Internet revolution, or car design, we crave for it.
Let’s take an example. How much energy is consumed to send a simple e-mail? I can’t imagine the amount of energy that is required to aliment the entire planet’s servers, computers, data centers and make that happen!
We tend to be schizophrenics, as we’re enjoying the pleasures of progress and at the same time, we are denouncing the consequences for our environment. Nevertheless, we are free to choose aren’t we? Nobody forces us to over-consume energy or pollute the atmosphere.
If we were really engaged, we would not only turn off our computers but stop sending emails, sell our cars and stop consuming certain products. This is a caricature, but what is the right balance and is there any balance? Or is it too late and should we pay for our madness?
Just switching my lights off for one hour is cool for the media, but what about tomorrow? Can I really make a meaningful and sustainable choice for my environment and my future?
Do I have the courage to change my consumer habits?
I ask myself many questions, but I don’t have satisfying answers yet. Tomorrow, I will probably switch my lights off, but the day after, I want to take real actions against global warming and climate change.
What about you? Thanks for sharing your opinions.